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Public Relations:

Best Service + Value

Build Fans

PR should deliver the biggest reach for the best budget in all of the marketing disciplines to develop fans.

Public Relations is about earning media coverage.  The articles, interviews and placements that are the results of PR are called Earned Media.  The Faith and Family market is unique and requires specific messaging and strategy that resonates with the hearts and minds of the faith-based and family audiences.

One interview on a major outlet reaches more people in 10 minutes than what you could likely afford to pay for in advertising.  PR is the single most necessary marketing tool in just about any marketing arsenal.  While not every book will be picked for Oprah’s Book Club, the one that is… well you’ve seen what happens.

PR is about telling your story in a compelling way.  It’s about formulating the right hooks  and pitching to the writers, editors and producers who are the gatekeepers for the audiences at their radio stations, television shows, publications, blogs and so on.  It’s been said that in life it’s not about “what” you know, but “who” you know. That is certainly true in public relations.

PR is about relationships.  Put our experienced team with active relationships to work for you:  a team means more relationships are in play.   It takes more than just “a PR person” to achieve mass market results.  Our PR Team works together to create your unique PR Plan, creating a media package based on your best attributes, directing your messaging through our custom process into a series of press releases and other connection points.  It’s not the same as having a press release worked by a single individual.  If you are also utilizing our Social Marketing and Media Buying services, then you benefit further from a fully integrated and synergized team who are very comfortable working together across all of the key marketing functions.

Inspire PR Agency delivers wide reach, creates lasting impact, positions you as an expert, personalizes your product, and amplifies your strengths.

Potential fans

• There are 247 Million Christians in the U.S. (2010 Pew Forum on Religion and Public Life)
• 77% of Americans self-identify as Christian (2012 Gallup)
• The Hartford Institute For Religion Research states there are approximately 350,000 religious congregations in the United States.

We can reach them

With over 400 contacts and (need more stats for this area). We can reach the people who want and need your expertise, your message, your story.

We deliver a wide reach.  (Need specific information about how wide our reach is.)

We create a lasting impact.  (Need specific information about lasting impact.)

 

 

We position you as an expert in your field.  (How do we position them as experts?)

We amplify your strengths.  (How do we amplify their strengths?)